QUBE Report – Connected Vehicle Technologies: Human Machine Interface

The Human Machine Interface (HMI) is the customer-facing component of any in-vehicle infotainment (IVI) system. As the customer-facing element of any brand, the usability of an IVI system is integral to the brand’s perceived reputation. In a survey conducted by Milton Keynes-based analysis house, SBD, it was demonstrated that ease-of-use was a significant influencing factor on whether a driver would be prepared to buy a particular car.

Manufacturers are now required to offer the customer…Read more (please note this links to a subscription-based intelligence and analysis service. Payment will be required to view in full. If you do not subscribe, sign up for free here)

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